AIGC Corporate Video and TVC Advertising Practical Guide

AIGC Corporate Video and TVC Advertising Practical Guide

AIGC Production of Corporate Image Film “Xingye Securities Promotional Video” Guidelines for AI Application in Government and Enterprise Image Promotional Films AI is transforming the production of government and enterprise image promotional films. This guide focuses on key applications: Core Application Scenarios Integration of AI in Leadership Image Collect multi-angle photos and 3D data of … Read more

The Ultimate Realm of Search Companies: Beyond Perplexity and Google

The Ultimate Realm of Search Companies: Beyond Perplexity and Google

Who could have imagined that a few years ago, I painstakingly搬回了几百本纸质书 from my dad’s house—one of which is titled “Search”, published in January 2006, which was the time when Google was rising and dominating, almost covering everything in the American search industry. But in the blink of an eye, it has lost much of its … Read more

ReRank: The Betrayer and Reshaper of the Ad Recommendation Algorithm Ecosystem

ReRank: The Betrayer and Reshaper of the Ad Recommendation Algorithm Ecosystem

Author: Huang Chongyuan “Data Insect Nest” Total 23138 words Cover image ssyer.com “ In recommendation systems or computational advertising, ReRank blatantly disrupts the sequence generated by recall, coarse ranking, and fine ranking, yet claims to act in the greater interest. This is a very interesting phase of the algorithm, full of fun and, of course, … Read more

How Generative AI Shapes Intelligent Advertising Production

How Generative AI Shapes Intelligent Advertising Production

The paper is published in “Advertising Research” (“Modern Advertising” Journal), 2024, 21(12): 16-25. Wang Fei Researcher at the Research Center for Journalism and Social Development, Renmin University of China, Professor in the Department of Advertising and Media Economics, and Director of the Modern Advertising Research Center Li Siqi Doctoral student of the 23rd cohort at … Read more