Practical Guide to Customer Development with Perplexity AI

In the last article, we shared how Perplexity, as the latest generation of intelligent AI search engine (Perplexity: Redefining the Search Experience with AI), can help foreign trade professionals find customers. Reference: How to Find Customers Using Perplexity AI? (Find 40 in 5 seconds)

Today, we will break down how to use Perplexity AI in conjunction with Global Trade Master, referencing (ChatGPT Free Registration Tutorial and the Powerful Foreign Trade AI Assistant Application), to develop overseas B2B customers.

Practical Guide to Customer Development with Perplexity AI

We are currently a Chinese factory making backpacks, and our target customers are clear: overseas backpack importers, backpack wholesalers, large supermarkets and retailers of backpacks, and online e-commerce platforms, etc.

Let’s try to find customers in Brazil. First, we need to locate these buyers. Enter the prompt command: Help me find 20 B-end customers who make school bags in Brazil, such as school bag importers, school bag wholesalers, large supermarkets and retailers of school bags, and provide me with the company name, website, public email, phone number, social media homepage, and related name and contact information of the person in charge of purchasing.

Note: Since we are looking for overseas buyers, the prompt must be in English or a minor language, not in Chinese.

Next, we look at the search process of Perplexity, which generally consists of four steps. The first step is that Perplexity will search for relevant buyers using keywords. The second step is to read and check relevant websites. The third step is to summarize the relevant information according to our requirements. The fourth step is to summarize and output the results.

Practical Guide to Customer Development with Perplexity AI

Practical Guide to Customer Development with Perplexity AI

Now let’s look at the results it generated. Among the first five results, the first two are data from some platforms, the third is a bag manufacturer from Baoding, Hebei, and the last two are more relevant customers. We opened the customers’ websites, including their LinkedIn homepages, and they are all correct.

Practical Guide to Customer Development with Perplexity AI

Practical Guide to Customer Development with Perplexity AI

Practical Guide to Customer Development with Perplexity AI

Next, we look at a few other companies. Except for the last one, which is data from AliExpress, the others are all relevant (the example yielded results from several other countries due to using English, so it’s recommended to try minor languages), laboutiquedestoons, which we checked the website and found to be a customer from France. This customer’s information is displayed on their official website, but since the format of the information is not very complete, Perplexity may not have captured it. We found the customer’s WhatsApp and email on their website, and next we will use Global Trade Master to analyze the customer’s website and write two personalized development emails.

Practical Guide to Customer Development with Perplexity AI

Practical Guide to Customer Development with Perplexity AIThis customer, being in e-commerce, allows us to analyze customer feedback on their products to identify potential pain points and needs, thus better helping the customer solve their problems and increasing the likelihood of them responding to us.

We searched for Global Trade Master in ChatGPT and started a chat dialogue. We asked Global Trade Master to analyze the customer’s pain points and needs:

Practical Guide to Customer Development with Perplexity AI

Global Trade Master summarized four potential pain points that customers may have after reviewing the customer’s website and Facebook pages:

  • Product Odor: Some customers mentioned that certain products have a strong plastic smell and need to be ventilated before improvement.

  • Product Size Not as Expected: Some customers reported that the received items were smaller than expected, leading to a certain level of disappointment.

  • Product Quality Issues: Some customers reported quality defects in the products, such as uneven paint.

  • Slow After-Sales Service Response: Some customers mentioned that they did not receive timely responses when reporting issues, affecting their shopping experience.

Next, we asked Global Trade Master to write relevant development emails targeting the customer’s pain points. The prompt is as follows: We, as a Chinese backpack factory, want to contact laboutiquedestoons to seek cooperation opportunities. As a Chinese supplier, we can provide them with goods. Please help me write two development emails to them, one email and one WhatsApp message. They should address the customer’s pain points and maximize the chances of getting a response from them.

Let’s see the development email written by Global Trade Master (signature omitted):

Email:

Subject: New Backpack Supply Cooperation Opportunity to Solve Plastic Odor and Quality Issues

Body: Dear [Recipient’s Name],

Greetings from [Your Company Name]! I am [Your Name], representing a leading backpack manufacturer from China with over [20 years] of experience in delivering high-quality school bags to global markets. I recently reviewed the feedback on your website and noticed some challenges your customers have mentioned, such as:

Strong plastic smells in some products.

Quality inconsistencies like uneven finishes.

We understand how crucial it is to deliver products that exceed customer expectations, and we specialize in solving these very issues. Here’s how we can help:

Eco-friendly and Odor-free Materials: Our backpacks are crafted using certified non-toxic and odorless materials, ensuring customer satisfaction.

Rigorous Quality Control: We implement a multi-step quality check process to deliver flawless products.

Customizable Solutions: Whether it’s exclusive designs, sizes, or branding, we can tailor our products to meet your unique requirements.

We already collaborate with several European retailers and understand the market standards. I’d love the opportunity to discuss how we can support your business with reliable and innovative products.

Please let me know a time that works for a quick call or video meeting. Meanwhile, I can also share some samples and a detailed catalog to demonstrate our capabilities.

Looking forward to your reply!

The above email is already capable of impressing many foreign trade businesses, but since the content is relatively long, I suggested optimizing it: The development email is too long; please shorten it to half its length. Let’s see:

Subject: High-Quality, Odor-Free Backpack Cooperation Opportunity for Customers

Body: Dear [Recipient’s Name],

I’m [Your Name] from [Your Company Name], a leading Chinese backpack manufacturer. I noticed some customer feedback on your website about product odors and quality issues.

We specialize in odor-free, eco-friendly materials and strict quality control, ensuring products that exceed customer expectations. Many European retailers trust us for reliable supply and customized solutions.

Would you be open to a quick call to explore how we can support your business? I’d be happy to share samples and a catalog.

Looking forward to your reply!

Best regards,[Your Name][Your Contact Information]

Using the same method, we will develop all the customers identified by Perplexity, and then we just wait for their replies~ With AI like this, foreign trade professionals need not worry about finding customers!

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